Since their founding in 1940, Blue Cross Blue Shield of Wisconsin has made
it a mission to provide everyone in the state access to quality healthcare
coverage, and encouragement to live a healthy life. BCBSW offers programs
like Lifestyle Blue to help you – the customer – in your endeavor
to have a longer life. So how does Lifestyle Blue help you? By showing you
where to start on your personal health goals that will help you save on
the cost of health insurance.
Through LifeStyle Blue, Blue Cross Blue Shield of Wisconsin sponsors smoking
cessation programs. Specific days are set aside to encourage members to
quit with support of those around them. A partnership with the American
Lung Association and Self Help Works was forged to offer relaxation tapes,
and self help manuals. Discounts are given to non-smoking clients.
Blue Cross Blue Shield of Wisconsin encourages members to maintain a healthy weight. Lifestyle Blue offers partnerships with Weight Watchers, Lean for Life and Jenny Craig have been made to offer discounts on a variety of weight loss plans. BCBSW recognizes exercise maintains your weight goals. Through Lifestyle Blue, BCBSW reimburses fitness clubs memberships fees. You choose the club, and they will pay up to $200 a year for your family to be able to go.
Blue Cross Blue Shield Of Wisconsin offers discounts on products to improve your eyesight, hearing and mental state. From eyeglasses to spa visits, BCBSW knows there is more to health than just hospital visits. Lifestyle Blue makes complementary alternative medicine available to you at a discount. Lifestyle Blue is just one of the more than 40 offered plans. Just one that shows Blue Cross Blue Shield of Wisconsin is interested in you. With the variety of plans that are available you are sure to find one that will meet your specific needs and help you to a healthier lifestyle.